Strategy & Brand Consulting
Big ideas,
beautifully
executed.

I help brands find their voice, sharpen their strategy, and build the kind of presence people actually remember.

Let's Talk See My Work
Maya Chen
Track Record
60+
Brands transformed since 2018
Client Love
98%
Satisfaction across all engagements
Availability
Now
Open for Q3 2026 projects
Taking new clients
Brand Strategy Creative Direction Marketing Systems Content Strategy Visual Identity Growth Strategy Brand Audits Copy & Messaging
Maya
About Me
I'm Maya Chen,
Brand Strategist.

With 7 years in the industry and a background in psychology + design, I bring analytical rigour and genuine creative intuition to every project I touch.

Strategy Branding Marketing
My Full Story
Trusted By
Oat Collective Bloom Studio Solv.io Cedar & Co. Hatch Labs
Marigold Studio © 2026
My Story
Obsessed with brands people actually love.
Background
From psych grad
to brand strategist.

I started my career as a behavioral researcher, studying how people form emotional connections with products and brands. That foundation changed everything about how I approach creative work.

After a stint at a top-five agency in NYC, I went independent in 2020 — right in the middle of a global pandemic. Best decision I ever made.

Today I work with founders, creative teams, and growing brands who need strategic clarity and creative ambition in equal measure.

Psychology, NYU Ex-Wieden+Kennedy Independent 2020–
Clarity
First.

I strip away the noise until the core brand truth is undeniable.

Deeply
Human.

Real brands are built on real emotions. I never lose sight of the people on the other end.

Always
Moving.

Strategy without momentum is just theory. I build systems that actually move brands forward.

Career Timeline
2018
Junior Strategist — Wieden+Kennedy
Nike, Spotify. Learned what makes brands culturally resonant.
2020
Founded Marigold Studio
Went independent. First 12 clients all through referral. Grew 3x in year one.
2023
Brand Sprint Program Launched
The 4-week intensive sprint — now the most-booked offering.
2026
60+ Brands & Counting
DTC brands, SaaS, creative studios — all referral-driven.
Marigold Studio © 2026
What I Do
Services built for brands with big ambitions.

Flexible engagements, intentional scopes. Every service is built to actually move your brand forward — no filler.

01
Brand Sprint

A focused 4-week intensive to discover, define, and document your brand. Walk away with strategy, positioning, and a clear creative direction.

4 WeeksPositioningVisual Direction
From $4,500
02
Marketing Strategy

Channel strategy, content planning, campaign architecture — built around your goals, not generic best practices.

OngoingContentCampaigns
From $3,200/mo
03
Copy & Messaging

Brand voice, web copy, launch campaigns. Sounds unmistakably like you.

From $1,800
04
Audit & Advisory

A deep-dive brand or marketing audit with a clear action plan for brands at an inflection point.

From $2,200
05
Creative Direction

Art direction, shoot briefs, and visual storytelling that pulls your brand's full aesthetic potential.

From $2,800
How It Works
01
Discovery

A 60-min strategy call to understand your brand, goals, and gaps.

02
Proposal

A tailored scope and timeline, aligned to your budget and objectives.

03
Build

Deep, collaborative work with regular check-ins and transparent feedback.

04
Launch

Deliverables, handoff, and a plan to keep momentum beyond day one.

Ready?
Let's build
something great.
Book a Discovery Call
Marigold Studio © 2026
Selected Work
Projects I'm proud to talk about.
Brand Sprint · Packaging Strategy
Oat Collective
Visual Identity · Web Copy
Bloom Studio
“
Maya doesn't just deliver strategy decks — she changes how your whole team thinks about the brand. Our conversion rate doubled in 90 days.
— Sarah Kim, Founder, Oat Collective
2.4x
Avg ROI in 6 months
100%
Client referral rate
Marketing Strategy
Cedar & Co.
Brand Audit · Messaging
Hatch Labs
Creative Direction
Solv.io
The Brand Sprint was the best investment we made in Year 1. Worth every penny, and then some.
— James Ortega, CEO, Hatch Labs
Brand Strategy
Lumen Co.
Marketing Systems
Vibe Studio
Marigold Studio © 2026
Get In Touch
Let's make something together.

I take on a limited number of projects each quarter. Reach out — there's a good chance I'm open.

Open for Q3 2026 projects
Send a Message
Based In
New York & Remote.

Available globally for remote. In-person available in NYC.

Response Time
Under 24 Hours.

You'll hear from me. Every inquiry gets a real reply.

Find Me Online
@marigold.studio LinkedIn Twitter/X
Common Questions
Do you work with startups?

Absolutely. Many of my best projects have been with early-stage founders building something new.

How long does a project take?

Brand Sprints are 4 weeks. Retainers are month-to-month. Audits take 1–2 weeks.

What's your process?

Discovery, proposal, build, launch. Always collaborative. No guessing, no black boxes.

Do you offer payment plans?

Yes — 50% upfront, 50% on completion for projects. Retainers are monthly.

Marigold Studio © 2026